The government accepts this recommendation and the importance of travellers understanding the rules that apply to them. GB legislation includes a requirement for international passenger transport operators to draw the attention of their customer to additional information from the competent authority. For people travelling to GB from the EU, this can include details of the GB ban on personal imports of certain meat and dairy products from the EU. The government appreciates international passenger transport operators’ cooperation in continuing to draw travellers’ attention to UK personal import rules, particularly in locations outside UK jurisdiction.