Given the Government estimates that the net impact of the deal across all agriculture and food related sectors is a reduction of £278m, we believe the Government should aid the sector to increase the value of UK food and drink export by at least £278m in the trade strategy being developed by the Agriculture, Food and Drink Exports Council. The Government should also produce an analysis showing what increase in trade it reasonably expects its current investment in trade promotion for agri-food role to yield. If this is less than the £278m by 2030 then the Government must commit to making further investment in this area. (Paragraph 34) Australia FTA: Food and Agriculture 37 Animal Welfare, Sanitary and Phytosanitary (SPS) and Environmental Standards